BRIEF

Your Bourse a new financial trading platform, hired us to host a game show on the hour every hour of the day. The aim was to improve footfall to their stand to gain as many business cards as possible... this certainly happened!

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Entering with a business card, our host drew 7 at random every hour. The contestent then chose a Poke ball at random, the host got first glance at the prize inside then had a few hundred pound cash to gamble with the visitors, tempting them away from their prize. Calling their bluff meant we had some big winners and certainly some losers. 

 

Word spread throughout the convention and by the second session of the day our host had a large crowd to control.  

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EVALUATION

The stand was mobbed all day, with the client gaining hundreds of valuable leads. Investing in the prizes and the activity ahead of a bigger flashy stand was an absolute winner. We can't wait to host again next year.