BRIEF

The electronics firm WAGO had the brilliant idea of using Sherlock Holmes to hand out leaflets at ELEXSHOW exhibitions nationwide. The leaflet had a hidden panel which when shone under a UV light at the stand would reveal whether the leaflet was a winner! 

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EVALUATION

Great prizes had guests wanting to enter time and time again. This year long campaign saw incredible footfall to the stand. 

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Elementary My Dear.... We think not!